Self-promotion

Hate it. Hate. I hate it. *spits poison from wound*

Promoting myself sometimes/always feels like putting on a clown suit and yodelling “Hey everybody, something I wrote that I think is good was published,” while squeezing a bulb horn and yuk-yuking my way until falling through a manhole.

I think it — this notion that self-promotion is a kind of fool’s errand — can come down to two things: a socially internalized idea of “selfishness,” and social anxiety.

A big part of it is the visibility. I have social anxiety, though some people who know me may not clue into this, and while it’s way better than when I was younger (thank you, therapy and age) it’s not non-existent, especially on days when I’m feeling conflicted about whatever personal or work-related conflict is afoot. But this is just part of it, a facet of a more complex whole.

Promoting oneself shares some Venn with “networking,” a word which can cause some people to feel the urge to vomit, largely owing to prolonged exposure to those who are just a little too slick and creepy — and sometimes strangely successful — in social situations. How can one be oneself-with-others in a way that is flexible — reasonably invested and and curious — which also makes room for our strangeness; our quirks and idiosyncrasies? I’m not convinced it needs to be the exclusive domain of the neurodivergent or the anxiety-having, who are more attuned to this idea owing to their need to otherwise “blend” in social environments. I think, for many people in the general population, being ourselves-with-others can sometimes feel like a series of situational disguises. Just how coherent are our identities? Is “identity” just an ever-shifting amalgam of self-adjustments to our social environment?

Anyhoo, self-promotion is a similar sort of pain. I don’t want to be that guy (insert image of shameless author plugging their wares to an annoying, kinda desperate degree and taking little interest in, you know, community). And yet it’s kinda naive to think that people will just find your work through a random series of adventures (though that can happen in real life, albeit often on an infinitesimal level).

Look, I will admit I’m luckier than 99% of writers out there: I’ve had the opportunity to visit several cities across the country promoting my books*. I was interviewed by Gil Deacon on CBC Radio*. However, not unlike crowd-surfing (IYKYK), in no time the glow fades out, your ass is on the floor and before you know it you’re abruptly just another chicken scratching at the same yard. (* thanks in large part to my publisher’s travel and publicity grants)

So, I suppose, a thesis: I promote my work because I think it’s good and I would like to encourage people to seek it out if it appeals to them. That sounds pretty straight-forward, right? This isn’t a particularly revolutionary or provocative statement.

This is where “selfishness” comes in, at least for those prone to this idea. I’m not talking about healthily putting one’s interests to the front burner, but rather the idea of self-promotion as an egotistical pursuit, an unchecked desire to put ourselves first in a gross, narcissistic, oxygen-depleting way. There are many reasons for having this play in our thoughts, particularly if you’ve been raised in environments that use guilt and shame as a means of “correcting” behaviour that strides to stand out (let alone celebrate personal accomplishment).

So, yes, doing something perfectly acceptable such as promoting the short story or essay or novel we wrote, the beast that took untold (unpaid) hours of our time to craft, can come across as craven and attention-seeking if we’re feeling less than confident, or struggling with self-worth issues…which, while acceptable within the purview of human complexity, is also kind of silly.

Writers, put your work out there. Shout about it from the rooftops. I might also suggest that, working in the same principle, you put forward the works of your peers along the way. We all deserve to have our works appreciated, and there’s no way of doing this without sticking our necks out in public — it is, I think, part of being an artist, whether or not we are comfortable with it.

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Priorities

Being in-between projects, I’ve had some time to reflect on a number of what’s next ruminations. Such ruminations aren’t always healthy. There are a lot of people out there who don’t know how to kick back, and feel the compulsion to thrust themselves into the next thing, whether or not that’s what’s best for them.

I’m a fairly compulsive writer. When I don’t have a novel in the works (in whatever stage) I have a short story kicking around. That said, it’s also mid-August (so much for weekly blog entries — sorry, folks) which is historically, in my professional world as a psychotherapist, the time of year when people take stock. Summer is fading, vacations have been taken, the world of work is growing louder after a prolonged period of sunshine and chilling. For those with children, school is beginning. For those in corporate settings, the fourth quarter looms to the degree that there might as well be a target on December…even though it’s August. And because I’m human why shouldn’t I experience some of this?

Sure enough I’ve begun to give some thought to where my priorities should be. As a shrink, I’d like to advertise my Business Therapy side project more, as it’s steadily gaining traction and promises to keep me engaged (after twelve years I needed something to mix things up in my practice). As a writer, I’m weighing applying another grant due in September (and no, my previous attempts this year haven’t borne much fruit), but also looking for markets that offer a venue for satire (so far: not many explicitly are looking for humour, which kinda sucks). Personally, I want to find the right balance between staying active (because I’m half-cattle dog, basically) without over-committing to activities that I won’t be able to fulfill to my satisfaction. I like growth, but don’t want to find myself exhausted in its pursuit.

Balance, man. <- this is a line from the beginning of my recently-delivered novel (aka Book Three), which stands in contrast to what the protagonist, Marcus, ends up experiencing. I have to say that this book feels like the most honest thing I’ve ever written (outside of my short story from 2015, Second World). It’s ultimately about figuring out “what matters,” even if the answer is something that doesn’t get 150 likes on social media. As I wrote in my notes, it’s about being okay with what might end up only being “ok.”

On this note, I hope you’re holding up okay, and taking moments for yourself to take stock, even though that can be intimidating.

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February update

self-portrait walking in Little Portugal, Toronto

It’s been a busy time in these parts. Working on the short story I mentioned last post, working on a Canada Council grant (because why not), as well as working-working.

My day job has been affected by the economic downturn since about September of last year. September is typically a busier time for therapists — end of summer/vacation, anxiety about returning to school, etc — but for me it was the opposite. And it was more or less that way until January, where it continues to be patchy. This wouldn’t be as much of a problem if it weren’t that I have an office lease and a number of other regular professional expenses. I’m getting by ok enough, but the lack of predictability can be stressful. The thing I also remind myself of is that psychotherapists are typically downstream from whatever’s happening in society, so it’s no surprise the economic crunch that so many are experiencing now should visit my doorstep.

February was…fun? Keeping the momentum going from seeing Quebec band La Sécurité in late January at The Monarch here in town, earlier this month my partner and I hopped on a train to Montreal, where I haven’t been in nearly a decade, in order to see one of my favourite current acts, Sweeping Promises, play at La Sala Rossa (note: they are not Quebecois but hail from Kansas). I was not let down. Super-impressed with their energy and their songs translated to a live venue easily. Strangely, having heard all my adult life about how tame Toronto audiences can be, I was surprised to see the Montreal crowd’s energy was so restrained…and here I was, in my early 50s and one of the more enthusiastic people in the audience. Needless to say, it was great to be in Montreal and I was struck by how little damage the pandemic lockdowns did to their bars, restaurants and live venues. Otherwise, I pushed myself to get out and socialize more this month, which I’m thankful for, even though I’m a little more introverted than others, as it was good to connect with old and new friends.

If I do get some grant money I’d like to see about booking a return to the artist’s retreat run by the Pouch Cove Foundation in Newfoundland. It really is a stunning place. If I have a burning frustration with the airline oligopoly in this country it’s that it’s cheaper for me to fly to Las Vegas (3,619km) or Vancouver (3,359.km) than St. John’s (2,686km), and believe me I would take St. John’s any day over those and many other destinations (okay, only between the months of May and October).

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December Update

It’s been a year, and I feel that the air is clearing. If that sounds vague, let’s just say that 2023 has been a challenge. Not like 2022, which was quite calamitous by comparison, but certainly from the perspective of world politics and (closer to home) the health of my business, it’s been a tough one. The economy is hard and a lot of people (myself included) are being a lot more financially conscious than ever.

After some super-constructive feedback I’ve been intently focused on revising Book Three, which has been tough. You’ve probably heard the term “kill your darlings” before, in regards to the sorts of sacrifices an author inevitably has to make during revisions; well, this last revision has led to a small cemetery of darlings. And necessarily so, since I attempted to cram a lot into the second half of this novel, and the result was the lack of a sense of a singular theme/conflict as opposed to a barrage of them. That said, I think it’s in a good place now, and I’ve put the manuscript in a proverbial drawer in order for it to sit for a while, so that I can come back to it with a fresh pair of eyes. It’s still a solid story, and I’m very happy with the process of deciding what it was I wanted to, well, say — sounds straight forward, but it’s harder than it seems, especially when you have a lot of things you want to reflect on. Hoping to turn this over to my agent in the spring of 2024. It’s also nice to not be staring at the same project, so that I can (god forbid) consider other writing projects (short stories, essays) I’ve either neglected or temporarily abandoned.

Musically, I’ve been blessed to have come upon a wide array of artists who are new to me: Sweeping Promises, Water From Your Eyes and Froth most recently stand out.

Tomorrow, for the first time in two years, I’m taking part in the Holiday 10k (formerly the Tannenbaum 10k), and the weather is going to be perfect (a little wet, but above zero), so I’m going to quietly focus on a personal best time. Don’t tell anyone.

photo of my racing bib, showing my name and racer number
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Author Discussion

I’m not going to claim authorship (*ping*) for the idea — I was inspired by both the original intention of Wolsak & Wynn‘s fall launch, which was an author Q&A, as well as seeing how smaller publishers could combine their authors into a shared launch — but seeing an opportunity, last month I proposed the following idea to my publisher: what if we (myself and A.G. Pasquella, author of Welcome to the Weird America) were to have an author event that wasn’t about readings but rather a conversation with other authors; this allowed me to invite Freehand Books author Emily Saso (her latest book Nine Dash Line is wonderful — I know because I blurbed it) and for A.G. to invite ECW author Terri Favro (whose latest book is The Sisters Sputnik). The idea was for there to be a more relaxed discussion that could be interesting for both readers and writers.

The event went very well — I wish it had actually gone longer to include audience Q&A, but it was getting late, and I should always remind myself that the folks behind the scenes putting this together are working outside of their normal hours and aren’t getting paid for any of this. I think it was a successful experiment and I hope to see more of it in the future.

Please enjoy:

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The Big December Update

It’s been a year…however, I’m going to save the reflection for when I have the time to do so (!).

I’m so happy that RADIOLAND was recently chosen as a top music pick from CBC Books, especially to see myself listed with my friend (and well-respected music journalist) Michael Barclay and his thorough history of Canadian music from 2000-2005, HEARTS ON FIRE. Talk about good company.

I should also let you know that my publisher is celebrating their 40th anniversary and is offering a 40% discount on their complete catalogue until the end of December. Yes, that includes RADIOLAND and my debut novel THE SOCIETY OF EXPERIENCE — however, I’d like to also add that it also includes works from friends/authors Andrew Wilmot, A.G. Pasquella, Dani Couture, Daniel Scott Tyson, Sofi Papamarko, James Lindsay and D.D. Miller. Seeing as this is holiday-adjacent, this 40% discount is well-timed.

As I’ve mentioned, it’s been a year. I want to thank everyone who has supported my writing. Your support has been felt.

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Radioland Book Launch!

Also coming up in November, if you’re going to be in Toronto on November 2nd, I’m inviting you to the book launch for Radioland. It’s happening at Burdock Brewery, 1184 Bloor St. W (a few steps away from Dufferin subway) and I’ll be joined by fellow authors A.G. Pasquella (launching his novella collection, Welcome to the Weird America) and Amber McMillan (launching her poetry collection This is a Stickup).

The three books that are being launched are showcased.
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September Update

Regular visitors have probably been frustrated with the lack of updates here. So have I. The truth is that I’ve been swamped with doing the finishing touches on Radioland…and taking care of an ailing parent. I cannot express how exhausting the last while has been, on so many personal levels.

The good news is that, as of Friday, I signed-off on the last of the changes to the manuscript. It is, for all intents and purposes, out of my hands…which is both satisfying and frightening.

I finally have had time to update my website as well as post an update here (and add Radioland to the sidebar links). My next task is to gird myself for publicity, which I’m both excited for…and intimidated af. If there’s one thing I need to work on it’s getting out of my Writer Head and speaking about the book so that someone who isn’t in my head can understand what it’s actually about, which would be easier if I hadn’t written a fairly complex novel. There are worse problems.

Also…

(CBC Books 2022 fall fiction picks)

I should mention that Radioland was picked as one of CBC Books fall fiction titles!

Anyhoo, I hope to be here more regularly.

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